Jaguar I-PACE - TV Spot Commercial
Client: What 3 Words / Jaguar
Directed By: M J McMahon
Produced By: Matthew Jones
DoP: Orlando O'Mahoney Morris
Drone Op: Tom Middleton
Capture coordinated all aspects of this shoot for Jaguar’s new electric viehcle I-PACE which showcasing the intergration of cutting edge precision location technology from What3words into the cars’ navigation system. The 10s TV spot was shown on Channel 4 as part of nationwide TV campaign.
Shot on an Arri Alexa Mini LF in 4k, and a 5k DJI Drone system.
Above: Vimeo 4k Master & Client YouTube versions.