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Pottermore Shop - Pre-roll Animation

Agencies:


Brand:


Team:

Pirata
Adam & Eve

Pottermore

Sony

Louis du Mont
Jon Reidy

As part of the Pottermore Shop promotion Capture was enlisted by Pirata and Adam & Eve to create an animated pre-roll based on the print of the campaign. The final ads were created for a variety of online video specifications and markets.

It was featured on a multitude of online locations, as well as the the front page of Sony.com.