Budweiser - Journey Below Zero

Client: Marvellous & Unibow
Brand: Budweiser
Produced by Capture in house graphics team

A 3D racing game made for the iPhone / iPad promoting Bud Ice in the UK and ROI. Working with Marvellous and Ubinow to bring a Bud Ice inspired third person 3D racer to the App Store.

Capture were brought in at the concepting stage, in order to offer creative guidance, build and animate all of the 3D assets used in the creation of the game. Working closely with the guys at Marvellous to bring their initial designs into the third dimension.